Is Your E-Book a Fake? Knock-offs aren't just for fashion, and Amazon has become the Chinatown of e-book fakes. The online retailer's not just selling them—most of the offenders are products of Amazon's self-publishing imprint CreateSpace. If you're looking for Walter Issacson's bestselling bio of Steve jobs, make sure you don't get fooled by Steve Jobs by Issac Worthington. Beware of Fast and Slow Thinking by Karl Daniels, which strikes uncomfortably close to the real-deal Thinking Fast and Slow by Nobel laureate Daniel Kahneman. When searching for Girl with the Dragon Tattoo, one top result is I Am the Girl with the Dragon Tattoo. The solitary review for that book notes: "this is almost certainly copyright infringement. the author chose a
popular book title, added 'i am' to the beginning, and calls it
legitimate. of course, anyone who is looking for these things should
know better." Technically speaking, titles of books aren't copyrighted, but the legal line here is definitely blurry.
Stephen Covey's Legacy of Leadership Lit. Last week, author and father of the thought-leadership genre Stephen Covey passed away from injuries he suffered in a bike accident in April. Covey's seminal works—including 7 Habits of Highly Effective People, The 8th Habit: From Effectiveness to Greatness, and First Things First—have sold millions of copies and influenced
some of the biggest names in corporate America. It's arguable that 7 Habits was responsible for catapulting thought-leadership books from a niche market to a mainstream genre, as well as making a "book as badge" the new must-have for high-powered business gurus. So the next time you land
a high-paying job editing (or ghostwriting) a "big idea" piece for the latest whiz-kid CEO, thank Covey for paving the way.
Big Brother Is Reading You. Or, rather, he's reading your Kindle, according to the Wall Street Journal. E-books, which have officially outsold "analog" books this year, are the newest frontier of consumer data mining. Until now, publishers have been mostly in the dark about what happens after a book leaves the store, but no longer. Whether you download a book but don't read it, start a book and don't finish it, or tear through an entire series in a matter of days, that information is now available to those who most want to know. Some publishers are excited about the opportunity to hone their offerings according to market forces, like finding the perfect length for an e-book or coming up with a formula for ideal content, but others fear that a data-driven marketplace will have a homogenizing effect, not to mention potential privacy pitfalls. What do you think? Can boiling the book business down to an algorithm be good for the marketplace and the marketplace of ideas? Or does having the publishing industry reading over your shoulder give you a case of the digital willies?
Scalia Rules on Crimes Against Grammar. What do liberal lawyer Bryan Garner and conservative SCOTUS Justice Antonin Scalia have in common? According to this New Yorker piece, they're both SNOOTS set on righting the wrongs legal writing exacts on the English language. The two men, who bonded during a lunch meeting at which Scalia gushed over David Foster Wallace's essay "Tense Present," have collaborated on two books about the role of grammar and persuasion in legal writing. Although they disagree about politics—and the acceptability of contractions (which, according to Scalia, are “intellectually abominable, but commercially reasonable”)—they were able to withstand an exacting collaboration that produced 216 drafts before finalizing their second book, Reading Law: The Interpretation of Legal Texts. While their partnership has begun to shine a light on the issue, Garner is well aware that it'll be an uphill battle to raise the, er, bar when it comes to legal writing. “Word for word," he said, "lawyers are the most highly paid
professional writers in the world. But the literary tradition in the
profession is probably the worst."
Thursday, July 19, 2012
Monday, July 16, 2012
When It Comes to Speechwriting, "I'll Have What She's Having."
Nora Ephron, who, sadly, passed away June 26th, was not only a great writer of romantic dialogue; she was also terrific at penning her own lines. There have been many tributes to the "Queen of Quips" over the past few weeks most focusing on her screenplays (especially When Harry Met Sally, her most famous work) and books. But one of the greatest testaments to Ephron's skill as a writer and communicator was her 1996 commencement address at Wellesley College.
Many people erroneously assume that any good writer can write a good speech. But as those of us in the field intimately understand, putting together a pitch-perfect speech is a very specific art. Terrific speechwriting blog The Eloquent Woman posted a great piece analyzing what made Ephron's remarks so effective, reminding us that the best speeches are those that a) tell a story, b) use plenty of detail, and c) make the audience laugh.
Many people erroneously assume that any good writer can write a good speech. But as those of us in the field intimately understand, putting together a pitch-perfect speech is a very specific art. Terrific speechwriting blog The Eloquent Woman posted a great piece analyzing what made Ephron's remarks so effective, reminding us that the best speeches are those that a) tell a story, b) use plenty of detail, and c) make the audience laugh.
Thursday, July 12, 2012
Around the Word
I Can Haz English. Ah, the youth of today. Much has been made of the debate over the effect of the Internet on language and the "dumbing down" of America. This latest example from former college English professor James C. Courter bemoans how a seeming decline in literacy is effecting students' ability to translate common English phrases they hear, but aren't reading, into writing. The result are some pretty egregious (but hilarious) unintended puns, which Courter describes as a "stream of
unconsciousness." Some "gems": a "poultry excuse," experiencing "inclimate weather," observing "toilet tree" etiquette, and a lack of understanding "Taco Bell's Cannon." Is there any hope for future, or should we just resign ourselves and rename these up-and-comers Gener8tion [sic]?
Reading Rainbow: There's an App for That. One proven way to get kids reading and avoid those embarrassing errors: start 'em young. For nearly twenty years, beloved PBS series Reading Rainbow was a great source of reading-list fodder for today's Gen X and Y-ers, and now the program, which left airways in 2006, is hoping to reach a new generation of readers with an iPad app. Like the show, the app will feature video field trips, as well as granting subscribers access to 150 books.
The Emotional Life of Freelancers. Freelancing may not be the easiest gig, but it turns out that by and large, freelancers are a pretty happy bunch. Check out this great infographic on Mashable, based on results from the 2012 Salary Survey & Job Market Report. According to the survey, freelancers report a high level of job satisfaction, expectations for salary increases in the coming year, and a disinclination to return to the permanent employment. Freelancing isn't all roses, though. Respondents reported that while work-life balance, flexibility, and salary are definite pluses, there are still issues that "keep them up at night," including meeting deadlines, staying relevant, and lack of a clear career path.
A Literary Exquisite Corpse Goes Live. For only $15, you too can be a published author. In a new experiment that take the concepts of crowdsourcing and -funding to the next level, Canadian filmmaker and writier Dan Perlmutter is inviting patrons to literally buy into his new novel. Rates range from $15 for one sentence to $1000 for determining the ending. Almost every aspect of the book is up for sale, from choosing the genre ($750) to inventing a character (a mere $30). Perlmutter plans to include all paid contributions, and when it comes to attribution, the "author" claims this is just the ultimate use of Creative Commons “'Yeah, well, my name is going to be large on the cover still," he said. "[But] authors are always stealing ideas from all over the place. This is just going to be a little more explicitly done.'” What do you think? Would you pay to play?
Reading Rainbow: There's an App for That. One proven way to get kids reading and avoid those embarrassing errors: start 'em young. For nearly twenty years, beloved PBS series Reading Rainbow was a great source of reading-list fodder for today's Gen X and Y-ers, and now the program, which left airways in 2006, is hoping to reach a new generation of readers with an iPad app. Like the show, the app will feature video field trips, as well as granting subscribers access to 150 books.
The Emotional Life of Freelancers. Freelancing may not be the easiest gig, but it turns out that by and large, freelancers are a pretty happy bunch. Check out this great infographic on Mashable, based on results from the 2012 Salary Survey & Job Market Report. According to the survey, freelancers report a high level of job satisfaction, expectations for salary increases in the coming year, and a disinclination to return to the permanent employment. Freelancing isn't all roses, though. Respondents reported that while work-life balance, flexibility, and salary are definite pluses, there are still issues that "keep them up at night," including meeting deadlines, staying relevant, and lack of a clear career path.
A Literary Exquisite Corpse Goes Live. For only $15, you too can be a published author. In a new experiment that take the concepts of crowdsourcing and -funding to the next level, Canadian filmmaker and writier Dan Perlmutter is inviting patrons to literally buy into his new novel. Rates range from $15 for one sentence to $1000 for determining the ending. Almost every aspect of the book is up for sale, from choosing the genre ($750) to inventing a character (a mere $30). Perlmutter plans to include all paid contributions, and when it comes to attribution, the "author" claims this is just the ultimate use of Creative Commons “'Yeah, well, my name is going to be large on the cover still," he said. "[But] authors are always stealing ideas from all over the place. This is just going to be a little more explicitly done.'” What do you think? Would you pay to play?
Labels:
aps,
crowdsourcing,
education,
freelancing,
grammar,
linguistics,
literacy,
PBS,
Reading Rainbow,
the Internet,
youth
Wednesday, July 11, 2012
Around the Word
Oh, How the Mighty (Somewhat) Fall. Over at Publishers Weekly, Gabe Habash questions whether the New York Times Book Review still has the same affect on book sales that it once did. Using profit numbers and data from Nielsen BookScan, he found that the Review still has some push power, but not nearly as much as it once did—yet another result of the digital age affecting the publishing industry. Do you think the Review still has power? Let us know in the comments.
Cheaper Hotel = More Money to Spend at Overpriced Hotel Bar. Officials at BookExpo America announced that they’ve moved the 2013 conference up a week, which will decrease hotel prices for guests by about 15 percent. In addition to the lower lodging rate, the change allowed them to secure larger blocks in the most popular hotels in the surrounding area. Thanks for looking out, BEA!
Write Gnommish to Me, Baby. Flavorwire compiled a list of ten fictional alphabets that you can actually use, including the Elvish alphabet from The Lord of the Rings, the Alien alphabet from Futurama, the Gnommish alphabet from Artemis Fowl, and (of course) the Klingon alphabet from Star Trek. Sure, it might take some getting used to, but what better way to send secret notes or love letters, or better yet, record your deepest, darkest secrets? Decoder ring not included.
Years Late and Still on Time. The only full realized novel by Woody Guthrie, House of Earth, will soon be published, and it's being edited by none other than Johnny Depp. Written as a response to the Dust Bowl, the book is a perfect encapsulation of America’s collective viewpoint at the time, similar to Steinbeck’s epic Grapes of Wrath. Why it was never published is unknown, but the posthumous release feels especially relevant right now, in the midst of another nationwide heatwave.
Cheaper Hotel = More Money to Spend at Overpriced Hotel Bar. Officials at BookExpo America announced that they’ve moved the 2013 conference up a week, which will decrease hotel prices for guests by about 15 percent. In addition to the lower lodging rate, the change allowed them to secure larger blocks in the most popular hotels in the surrounding area. Thanks for looking out, BEA!
Write Gnommish to Me, Baby. Flavorwire compiled a list of ten fictional alphabets that you can actually use, including the Elvish alphabet from The Lord of the Rings, the Alien alphabet from Futurama, the Gnommish alphabet from Artemis Fowl, and (of course) the Klingon alphabet from Star Trek. Sure, it might take some getting used to, but what better way to send secret notes or love letters, or better yet, record your deepest, darkest secrets? Decoder ring not included.
Years Late and Still on Time. The only full realized novel by Woody Guthrie, House of Earth, will soon be published, and it's being edited by none other than Johnny Depp. Written as a response to the Dust Bowl, the book is a perfect encapsulation of America’s collective viewpoint at the time, similar to Steinbeck’s epic Grapes of Wrath. Why it was never published is unknown, but the posthumous release feels especially relevant right now, in the midst of another nationwide heatwave.
Monday, July 9, 2012
Around the Word
Freelancing, Contently. We all know the freelancing paradigm is shifting in a big way, leaving the field wide open for evolution, and our friends over at Contently are trying their hand at building a new model. Contently has positioned itself as an all-digital "project management platform" that provides a place for freelancers to brand and market their services, facilitates client-writer relationships, and provides easy access for clients to post projects, audition writers, and provide input. One of the features that separates Contently from the myriad other freelancing sites is the quality of its writers, who are required to apply and submit to a rigorous vetting process in order to get on the roster. Another great feature is Contently's blog "The Freelance Strategist"—which, in case you missed it, recently posted an article featuring thoughts from GG's fearless leader Dan Gerstein.
Editor and Writer: The Special Relationship. The writing process can be highly personal, and the ideal relationship between editor and writer is like a sacred bond. Last week's New Yorker featured an illuminating piece by John McPhee, which gave a glimpse into his relationships with the the three very different personalities that shape the magazine during his tenure: William Shawn, Robert Gottlieb, and Roger W. Straus. McPhee describes Gotlleib's ability to digest entire manuscripts in a single sitting and steadfast unwillingness to allow the f-word to grace the magazine's pages, Shawn's careful deliberation and insistence that "the subject shall not be the title," and Straus' effusive commentary and loyalty as a publisher who kept authors' works in print.
Food Puns Gone Stale. Here's a cautionary tale about the fine line between pun use and abuse. Someone in Mayor Bloomberg's communications office is in hot water for a speech written for his appearance at the 2012 Nathan's Famous Fourth of July International Hotdog Eating Contest, which featured no less than a dozen hotdog-related puns. One cringe-worthy example: "This is one of my favorite traditions; I relish it so much." The mayor had a hard time, er, digesting the remarks, and in classic Bloomberg fashion asked an aide "Who writes this sh-t?" Remember, "too much of a good thing" not only applies to our favorite foods, but to puns about them as well.
Farewell to Arms: 39 Flavors (And Then Some). One of the greatest legends in literary lore is that of the myriad alternate endings to Hemingway's classic Farewell to Arms, which the author rewrote "thirty-nine times before I was satisfied.” It turns out that there are actually forty-seven endings, which have been locked away—until now. A recent agreement between Hemingway's estate and Scribner has paved the way for the publisher to release a new edition of the beloved novel that includes all the alternate endings as well as early drafts of the work. One of the most notable alternates, excerpted in the Times, is "No. 34, the 'Fitzgerald ending,' suggested by Hemingway’s friend F. Scott Fitzgerald. Hemingway wrote that the world 'breaks everyone,' and those 'it does not break it kills.'"
Editor and Writer: The Special Relationship. The writing process can be highly personal, and the ideal relationship between editor and writer is like a sacred bond. Last week's New Yorker featured an illuminating piece by John McPhee, which gave a glimpse into his relationships with the the three very different personalities that shape the magazine during his tenure: William Shawn, Robert Gottlieb, and Roger W. Straus. McPhee describes Gotlleib's ability to digest entire manuscripts in a single sitting and steadfast unwillingness to allow the f-word to grace the magazine's pages, Shawn's careful deliberation and insistence that "the subject shall not be the title," and Straus' effusive commentary and loyalty as a publisher who kept authors' works in print.
Food Puns Gone Stale. Here's a cautionary tale about the fine line between pun use and abuse. Someone in Mayor Bloomberg's communications office is in hot water for a speech written for his appearance at the 2012 Nathan's Famous Fourth of July International Hotdog Eating Contest, which featured no less than a dozen hotdog-related puns. One cringe-worthy example: "This is one of my favorite traditions; I relish it so much." The mayor had a hard time, er, digesting the remarks, and in classic Bloomberg fashion asked an aide "Who writes this sh-t?" Remember, "too much of a good thing" not only applies to our favorite foods, but to puns about them as well.
Farewell to Arms: 39 Flavors (And Then Some). One of the greatest legends in literary lore is that of the myriad alternate endings to Hemingway's classic Farewell to Arms, which the author rewrote "thirty-nine times before I was satisfied.” It turns out that there are actually forty-seven endings, which have been locked away—until now. A recent agreement between Hemingway's estate and Scribner has paved the way for the publisher to release a new edition of the beloved novel that includes all the alternate endings as well as early drafts of the work. One of the most notable alternates, excerpted in the Times, is "No. 34, the 'Fitzgerald ending,' suggested by Hemingway’s friend F. Scott Fitzgerald. Hemingway wrote that the world 'breaks everyone,' and those 'it does not break it kills.'"
Friday, July 6, 2012
Around the Word
Ready, Set, Read. Only have five minutes while you wait for the next train to come? Ten minutes as you wait for your significant other to finish getting ready? A trio of Dutch publishers have released the Delay App, which lets readers enter how much time they have and then spits out a selection of stories and novel excerpts that can be read in said timeframe. The selections are a mix between classic and modern, and the app has become extremely popular, introducing readers to a variety of writing they might not have seen otherwise.
To My Speechwriter, With Love. Over at Vital Speeches of the Day, David Murray has a moving piece about JFK's speechwriter Ted Sorenson, and the incredibly strong bond he had with the president. The same love is being shown for “Chelsea punk” turned political speechwriter Joe Resnek, who went from stealing candy to writing speeches for White House chiefs of staff, thanks to his dedication and headstrong attitude. He’s even become a regular at the 1600 Pennsylvania Avenue basketball court.
The eBible. Starting July 16, the Hotel Indigo in Newcastle, England, will replace all 148 nightstand copies of the Bible with a Kindle—one that has the good book already downloaded. Any other religious book can be downloaded on the house, but commercial novels will be charged to the guest’s bill. You’ll have to read fast, because the books you download will stay with the Kindle when you check out.
A Desk With a View. Janet Groth, who worked as a receptionist on the eighteenth floor of The New Yorker for twenty-one years, has published a memoir: The Receptionist: An Education at The New Yorker. The tell-all details all her years spent with a bird’s-eye view of the office, a few sordid affairs with some of the magazine’s contributors, and why she never made the jump from secretary to writer. Although at times she certainly felt mistreated, the perks definitely made up for it. As Groth says, “It is not clear to me who was exploiting whom.”
To My Speechwriter, With Love. Over at Vital Speeches of the Day, David Murray has a moving piece about JFK's speechwriter Ted Sorenson, and the incredibly strong bond he had with the president. The same love is being shown for “Chelsea punk” turned political speechwriter Joe Resnek, who went from stealing candy to writing speeches for White House chiefs of staff, thanks to his dedication and headstrong attitude. He’s even become a regular at the 1600 Pennsylvania Avenue basketball court.
The eBible. Starting July 16, the Hotel Indigo in Newcastle, England, will replace all 148 nightstand copies of the Bible with a Kindle—one that has the good book already downloaded. Any other religious book can be downloaded on the house, but commercial novels will be charged to the guest’s bill. You’ll have to read fast, because the books you download will stay with the Kindle when you check out.
A Desk With a View. Janet Groth, who worked as a receptionist on the eighteenth floor of The New Yorker for twenty-one years, has published a memoir: The Receptionist: An Education at The New Yorker. The tell-all details all her years spent with a bird’s-eye view of the office, a few sordid affairs with some of the magazine’s contributors, and why she never made the jump from secretary to writer. Although at times she certainly felt mistreated, the perks definitely made up for it. As Groth says, “It is not clear to me who was exploiting whom.”
Thursday, July 5, 2012
Gotham Featured on Contently's "Freelance Strategist"
Gotham was recently featured on publishing and media site Contently, in an article entitled "Diversify and Increase Your Income with Ghostwriting." Reinforcing a point we often like to make, the article, which was written for their "Freelance Strategist" blog, illuminates the idea that ghostwriting is
no longer the domain of celebrity vanity, but has evolved into an
increasingly key piece of many corporate communications and thought-leadership strategies—making it a great opportunity for freelancer writers. From speechwriting to white papers, from big-think pieces to smart blog posts, many businesses are realizing that hiring freelancers is
a time-saving and cost-effective way to improve brand positioning and
awareness. Says GG President Dan Gerstein in the piece, "On one hand, there are shrinking opportunities in the journalism field,
but the flip side is that there are growing opportunities to get paid
for what are increasingly in-demand skills... Ghostwriting collectives are a way to diversify your
business and get access to opportunities you wouldn’t have otherwise."
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