As you may have seen last week, the New York Times ran a front-page piece spotlighting the newest and perhaps strangest form of ghostwriting -- ghost twittering. It turns out a growing number of celebrities and public figures like Britney Spears are turning to others to craft their brief words of wisdom for the twit-o-sphere.
This practice of hiring a ghostwriter to produce such short, seemingly mindless content raises a lot of questions -- starting with why bother. We thought who better to provide some answers and shed some light on the topic than the Gotham team of ghostwriters? We've sent this article out to our crew to get their thoughts -- in 140 characters or less, naturally -- and over the next several days will we be posting their responses. We hope you find the dialogue as enlightening as Shaq's last tweet.
"And then there are those who *should* be hiring ghost twitters, such as Ms. Courtney Love" -- Jerry Weinstein, Editor-At-Large, Jack Myers Publishing
"Too busy to Twitter? Hire a ghostwriter to Gwitter." -- Laurie Kilmartin, Comedian
"Warning to would-be ghosts: Twitter can smell a phony from a million pixels away. Sell softly." -- Ben Boychuk III, former Moderator, RedBlueAmerica.com